About Us

Pioneering Sustainable Building Solutions Since 2004

From our Scandinavian roots to global innovation, we're transforming recycled materials into beautiful, durable building solutions for a greener future.

Vienna Inspiration

Our story began in Vienna with a vision for sustainable building materials.

Swedish Heritage

Our headquarters established in Sweden, bringing Scandinavian design principles.

Pakistan Innovation

Manufacturing excellence with our state-of-the-art facilities in Pakistan.

20+
Years of Experience

Our Story

From Vienna Inspiration to Global Leadership

Founded in 2004, Green Plank AB emerged from a visionary idea that was first sparked in Vienna, where our founder was inspired by the city's commitment to sustainable urban development.

This inspiration led to the establishment of our headquarters in Sweden, where we began developing innovative composite wood alternatives that combine the beauty of natural wood with the durability and sustainability of modern materials.

Our journey expanded to Pakistan, where we established state-of-the-art manufacturing facilities that employ advanced technology to transform recycled materials into premium building products.

  • Swedish design principles and quality standards
  • Innovative manufacturing in Pakistan
  • Global distribution to 60+ countries
  • Royal recognition from King Carl Gustaf of Sweden
  • Over 200 unique product designs developed

Our Purpose

Mission, Vision & Values

At Green Plank, we combine Scandinavian design principles with innovative technology to create eco-friendly building materials that are both beautiful and sustainable. Our mission guides everything we do.

Our Mission

To provide high-quality, eco-friendly alternatives to traditional wood products that reduce environmental impact while meeting the highest standards for performance and aesthetics.

Our Vision

To be the global leader in eco-friendly composite building materials, setting industry standards for sustainability, innovation, and quality in every market we serve.

Our Values

We prioritize environmental responsibility, product innovation, customer satisfaction, ethical business practices, and community engagement in everything we do.

Our Journey

From Inspiration to Global Innovation

Our story spans continents and cultures, combining Scandinavian design principles with innovative manufacturing to create a global leader in sustainable building materials.

2002

The Inspiration

Inspired by Vienna's commitment to sustainability, our founder envisioned creating eco-friendly alternatives to traditional wood products that would combine beauty with environmental responsibility.

2004

Green Plank Founded

Green Plank AB was established in Sweden with a mission to develop innovative composite wood products for the European market, setting new standards for sustainability in building materials.

2007

Manufacturing Expansion

We established our first manufacturing facility in Pakistan, combining Swedish engineering expertise with innovative production methods to create high-quality composite products.

2012

Royal Recognition

Honored with a prestigious award from King Carl XVI Gustaf of Sweden for our contributions to sustainable innovation and strengthening Swedish-Pakistani trade relations.

2016

200+ Product Milestone

Reached a significant milestone of designing and developing over 200 unique composite wood products, establishing ourselves as industry innovators and leaders in product diversity.

2023

Global Expansion

Today, our products are exported to over 60 countries across Europe, Asia, and North America, as we continue to expand our sustainable building solutions globally with ongoing innovation.

Our Team

The Visionaries Behind Green Plank

Meet the dedicated leaders who've transformed an inspired vision into a global sustainable building materials company, blending expertise in design, engineering, and sustainability.

Jamshaid Ashraf

Founder & CEO

With over 25 years of experience in sustainable materials, Jamshaid founded Green Plank with a vision to revolutionize the building industry through eco-friendly innovation.

Emma Johansson

Chief Design Officer

Leading our product design team, Emma combines Scandinavian design principles with sustainable materials to create beautiful, functional building solutions.

Ahmad Khan

Chief Technology Officer

Ahmad oversees our manufacturing operations in Pakistan, implementing innovative production methods that maintain quality while minimizing environmental impact.

Our Impact

Achievements & Milestones

Over two decades of innovation, we've grown from a simple idea to a global leader in sustainable building materials, leaving a positive impact on the environment and communities worldwide.

1

Royal Swedish Award from King Carl Gustaf for Sustainable Innovation

11M

Kilograms of waste recycled annually into sustainable products

200

Unique products designed for sustainable building solutions

60

Countries where our products are used and distributed

Global Impact

Our Projects Around the World

From public infrastructure to luxury developments, our sustainable building materials have been used in remarkable projects across the globe, showcasing both beauty and environmental responsibility.

Public Space

Waterfront Park Boardwalk

Stockholm, Sweden
Hospitality

Eco-Luxury Resort Decking

Dubai, UAE
Commercial

Corporate HQ Façade

Berlin, Germany

Environmental Commitment

Building a Greener Future

At Green Plank, sustainability isn't just a feature of our products—it's the foundation of everything we do. From using recycled materials to implementing eco-friendly manufacturing processes, we're committed to creating a positive environmental impact.

Recycled Materials

We use up to 95% recycled materials in our composite products, diverting plastic and wood waste from landfills.

Energy Efficient

Our manufacturing processes use significantly less energy than traditional wood processing methods.

Chemical-Free

Our products require no chemical treatments, staining, or painting throughout their lifetime.

Forest Preservation

By replacing traditional timber, we help reduce deforestation and protect natural habitats.

95%

Recycled Materials

30+

Years Product Lifespan

100%

Recyclable Products

Global Presence

From Scandinavia to the World

With headquarters in Sweden, manufacturing facilities in Pakistan, and inspiration from Vienna, we combine the best of global expertise to deliver sustainable building solutions worldwide.

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Malmö, Sweden

Global Headquarters

Established 2004

🇵🇰

Lahore, Pakistan

Manufacturing Facility

Established 2007

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Vienna, Austria

Innovation Inspiration

Our Story's Origin

Join Us in Building a Sustainable Future

Discover how Green Plank's innovative composite products can transform your next project while helping protect our planet for future generations.